Heads up, email marketers! Daxko Engage has several exciting enhancements to initiatives and email design, and email reporting. This release includes the ability to select multiple groups for initiatives, plus a few new email editor features and two new email activity reports.

What’s New?

• Selecting multiple groups for initiatives
• Email Response Analytics
  • View peak times for email activity
  • View opens by device type
• New email editor features
  • Saving and reusing content rows in the email editor
  • Brand-specific default color palettes
  • Add emojis and smart merge tags
• Display email verification status for people

These new features will be available for all associations using Daxko Engage on Wednesday, September 29. Please contact support@daxko.com if you have any questions.

Multiple Groups for Initiatives

We are very excited to provide a way for users to select more than one group per initiative! It has been a common enhancement request that we hope will save Daxko Engage users time and energy. View full user guide here.

Email Response Analytics

Email marketers need a range of reporting tools to make smart decisions about email design and delivery. This release includes two new reports that will help make those decisions. Users with Manager permissions and above can find new reports in the new Response Analytics tab on the Email Analytics report page. View full user guide here.

New Email Editor Features

Email marketers care a lot about brand compliance, consistency, and efficiency – and so do we! This release includes a few updates to the Daxko Engage email editor, including default color palettes and saved rows, that will help email designers do what they do best. View full user guide here.

Please contact support@daxko.com if you have any questions or concerns.

Coming Soon…

But we’re not finished enhancing the email experience! In the coming months, we’ll be releasing a few more enhancements that are frequently requested by Daxko Engage users:

• Viewing emails in a browser
• New “heat map” for email click analysis

Stay tuned for more details around these enhancements soon.

Group by Hold Dates

When you’re communicating with someone who has placed her membership on hold, it’s important to provide clear information about what she can expect to happen and when. Now in Engage you can create a list of on-hold members based on past or future hold dates.

Group by Program Packages

Whether it’s personal training or private lessons, program packages have become appealing offerings for your community. Now in Daxko Engage, users can create groups based on program package registration.

Users will also have the option to define Remaining Session Criteria. Choose either less than or equal to or greater than or equal to and set the number of remaining sessions to create targeted lists for email reminders to members who may be nearing their final package session or for promoting another package altogether.

What’s New to Groups?

• Hold dates
• Hold reasons
• Program packages
• Filtering by program tags
• Including or excluding waitlist registrants
• Email verification status

Read the complete release notes here.

These new Group Rules will be available Wednesday, June 16. Please contact support@daxko.com if you have any questions.

This Daxko Engage release contains a few feature enhancements, plus some minor maintenance items and bug fixes.

Date Filter for Email Analytics
Viewing your email stats just got a little simpler. With this release, Daxko Engage users with access to Email Analytics can now filter this report by date range. Use this filter to view specific initiative metrics, track trends for a specific period of time, and measure progress.

The filter is based upon the email send date, not the initiative launch date. Keep in mind that emails may be sending regularly for ongoing initiatives your organization launched many weeks or months ago.

Prospect Notes in “What’s Going On?” Tab
We recently added prospects into Daxko Engage and gave users the ability to log notes about prospects. With this release, you’ll now see notes about prospects within the “What’s Going On?” tab visible from the home screen.

The above features will be available on Friday, September 18. Check out the release notes here. If you have questions or feedback, please connect with support@daxko.com for more details.

This week’s Daxko Engage release includes another update to improve how your team engages with prospects. Plus, a minor change to the way we handle SMS opt ins, a new email content option, and a few other small fixes.

Prospecting Updates: Notes

Now you can log notes pertaining to prospects. These notes will be displayed as part of the prospect profile in Daxko Engage as well as in Daxko Operations.

Text Messaging Opt Ins

Prior to this release, Daxko Engage would occasionally process multiple SMS opt ins for members who share the same primary phone number. This meant that when confirming an opt-in request, we would send multiple messages. With this release, when we receive an opt-in request, we will opt in every member who has that primary phone number and send only one confirmation message.

If you’d like more information about our new text messaging features, please contact marketing@daxko.com.

New “Menu” Content in Email Editor

With this release, we have enabled a new content option for the email editor. If you want to add a simple, text-based link element, use Menu block available in the content tab.

Additional Features & Fixes

This release also includes a small fix for initiative exports:

• Exports of “Emails Sent” in Initiatives: now, when users export a list of people who were sent an email as part of an initiative, the csv includes a new column, Recipient Email, which displays the email address that received the email. This is helpful for instances when an email is sent to a unit primary instead of a child 16 or younger.

The above features and fixes will be available on Friday, August 21. Read the full release notes here. If you have questions or feedback, please connect with support@daxko.com for more details.

This week’s Daxko Engage release contains a few updates to task features. We’re introducing a new way to reassign tasks, as well as providing an export for the User Activity report. Plus, some minor maintenance items and defect fixes. 

Reassign Tasks to a Team

Now, Supervisor users and above can choose to reassign tasks to a team of users, in addition to reassigning to an individual user. This is useful in scenarios when the task could be completed by anyone on a particular team in Daxko Engage.

Export User Activity

With this release, users with Supervisor permissions and above have the ability to export from User Activity. Navigate to Reports > User Activity. Filter by users or teams and by the date range, then select Export to download a csv of the activity.

Additional Items and Defect Fixes

This release also includes a few small maintenance items and defect fixes. Read the release notes for more details.

The above features and fixes will be available on Thursday, August 6. If you have questions or feedback, please connect with support@daxko.com.

Prospects are now in Daxko Engage – we are thrilled about this release!

As facilities slowly and safely reopen and as membership teams focus on ways to connect (or reconnect) with prospective members, we know it’s increasingly important to establish simple and efficient engagement campaigns.

Now, with prospect group rules, your team can set up initiatives to nurture prospects on their journey to becoming active members.

Prospect Group Rules

• Source: Segment your list of prospects by the source indicated on a prospect’s profile.
• Date Created: Use the date created rule to segment your prospects by the date they were entered into Daxko Operations, either manually or through a prospect form.
• Preferred Location: Segment your follow-up based on which location the prospect is likely to join.
• Tour Guide: When you follow up with prospects who have come for a tour of your facility, you have the ability to segment by tour guide.
• Tour Status: Segment your list of prospects by whether or not they’ve had a tour or send a thoughtful follow-up to anyone who took a tour but did not join.
• Demographics Rules: Finally, you have the ability to further segment your prospect lists with demographic information: Age, Gender, and Zip Code.

Prospect Profile

Also new with this release is the prospect profile. Much like you can with active and inactive members, you now have the ability to view the profile information and activity history about prospects, as well as take actions like adding a unit or creating a task.

Coming Soon…

While we’re excited to release the above new functionality, we are even more excited to continue focusing on prospecting features with Daxko Engage. Over the next several weeks and throughout the latter half of 2020, we will be releasing new and better ways for your team to engage prospects and manage new memberships, program registrations, and other opportunities. Here’s a sneak peek at what we’re working on next:

• Notes for prospects
• SMS texting for prospects
• Integration with Conversica engagement assistants
• Enhanced prospect group rules
• Updates to tasks and other member/prospect interactions
• Prospect opportunity tracking
• …and more!

This release will be available on Friday, July 24. Read the full release details here. If you have questions, please connect with support@daxko.comfor more details.